BSB41307 - Certificate IV in Marketing

Apply for a referral
Applying for your course is easy. Click on the red “APPLY” button and it will take you through to the referral form. Fill in this form, upload your identification (Medicare card and drivers licence) and push the “SUBMIT” button. The form is sent through to a consultant who will review your referral. Once your referral has been actioned you will receive a confirmation email.

Delivery methods

  • Correspondence
  • RPL / RCC
  • Classroom (CBD)
  • Employer Groups (Onsite delivery, 10+ students)

Subjects

Core

BSBCMM401A Make a presentation
BSBMKG401B Profile the market
BSBMKG402B Analyse consumer behaviour for specific markets
BSBMKG408B Conduct market research
BSBPRO401A Develop product knowledge
BSBSLS402A Identify sales prospects
BSBSLS403A Present a sales solution
BSBSLS404A Secure prospect commitment
BSBSLS405A Support post-sale activities
BSBSLS406A Self-manage sales performance

Duration

20 weeks

Delivery Methods

This course consists of 2 stages. Each stage is 10 weeks in duration. Delivery methods include:

  • Demonstrations
  • Classroom Instructions
  • Practical Activity in a Commercial Workplace
  • Group Work
  • Practical Tasks
  • Projects or Case Studies
  • Guest speakers
  • One-to-one mentoring
  • Debates
  • Work based research tasks
  • Workshops
  • Computer based tasks

Modes of study

This course is delivered in a classroom and if applicable in practical based environment with practical requirements simulated to reflect the real work situation. The delivery of training will include a mixture of classroom theory, practical delivery, group discussions, and individual research.

Pathways

Upon successful completion of this qualification, students will be eligible to apply for entry to the Diploma of Marketing or gain employment as a Direct Marketing Officer, Market Research Assistant, Marketing Coordinator, Marketing Officer or Public Relations Officer.

Apply for a referral
Applying for your course is easy. Click on the red “APPLY” button and it will take you through to the referral form. Fill in this form, upload your identification (Medicare card and drivers licence) and push the “SUBMIT” button. The form is sent through to a consultant who will review your referral. Once your referral has been actioned you will receive a confirmation email.