BSB60507 - Advanced Diploma of Marketing

Apply for a referral
Applying for your course is easy. Click on the red “APPLY” button and it will take you through to the referral form. Fill in this form, upload your identification (Medicare card and drivers licence) and push the “SUBMIT” button. The form is sent through to a consultant who will review your referral. Once your referral has been actioned you will receive a confirmation email.

Delivery methods

  • RPL / RCC
  • Classroom (CBD)
  • Employer Groups (Onsite delivery, 10+ students)

Subjects

Core

BSBMKG609A Develop a marketing plan
BSBMKG603B Manage the marketing process
BSBMKG607B Manage market research
BSBMKG608B Develop organisational marketing objectives
BSBMKG605B Evaluate international marketing opportunities
BSBMGT605B Provide leadership across the organisation
BSBMKG617A Develop and implement a business plan
BSBDIV601A Develop and implement a diversity policy

Duration

30 weeks

Prerequisites

This qualification is suitable for individuals who have:

  • Extensive vocational marketing experience in senior marketing positions with a wide range of skills, but without a formal marketing qualification
  • BSB51207 Diploma of Marketing or other relevant qualification/s or
  • a need to gain formal recognition of their skills to improve their career pathways within the nominated industry sector.

Delivery methods

This course includes a variety of delivery methods including:

  • Demonstrations
  • Classroom Instructions
  • Practical Activity in a Commercial Workplace
  • Group Work
  • Practical Tasks
  • Projects or Case Studies
  • Guest speakers
  • One-to-one mentoring
  • Debates
  • Work based research tasks
  • Workshops
  • Computer based tasks

Modes of study

This course is delivered in a classroom and if applicable in practical based environment with practical requirements simulated to reflect the real work situation. The delivery of training will include a mixture of classroom theory, practical delivery, group discussions, and individual research.

Assessment

This course includes a variety of assessment methods including:

  • Written assessments
  • One-on-one examinations
  • Written examinations
  • Teacher observation
  • Project work
  • Reflective work journals
  • Oral presentations
  • Class participation
  • Discussions
  • Role-plays

Pathways

Upon successful completion of this course, graduates without prior work experience may find employment as a Marketing Trainee, Marketing Assistant, Assistant Product/Market Manager or Sales Representative.

Graduates with related work experience may find marketing roles such as Marketing Manager, Product Manager or Marketing Director.

This course provides an excellent pathway into Higher Education Bachelor Degrees:

  • Bachelor of Accounting
  • Bachelor of Business (Hospitality and Tourism Management)
  • Bachelor of Business (IT Networking)
Apply for a referral
Applying for your course is easy. Click on the red “APPLY” button and it will take you through to the referral form. Fill in this form, upload your identification (Medicare card and drivers licence) and push the “SUBMIT” button. The form is sent through to a consultant who will review your referral. Once your referral has been actioned you will receive a confirmation email.